IDA
AURA
AURA
First ROBOT ladies’ watch, IDA: A jewel inspired by glass art and design.
The price of the watch includes VAT. The final price will be adjusted based on the delivery country.
- Unique timepiece blending Czech artistry and craftsmanship, inspired by glass artist František Vízner.
- Dynamic and timeless design featuring an original bracelet and high-quality mechanical movement.
- Mechanical caliber: custom-modified Swiss La Joux-Perret movement with a 68-hour power reserve, 24 jewels, blued screws, and Geneva stripes.
- Stylish versatility with 4 color variations suitable for every occasion.
Collection: IDA
Model: AURA
Design: Lucie Koldová
Material: Sandblasted Stainless Steel, IP DLC
Diameter: 39 mm
Height: 10,5 mm
Water resistance: 5 ATM
Type: Mechanical – automatic winding
Caliber: ROBOT IDA G100 / La Joux-Perret – Swiss Made
Functions: Hour, Minute, Second, Date
Power reserve: 68 hours
Finish: Gold
Hands: Polished, IP DLC
Glass: Sapphire Crystal – Antireflective
Material: Leather
Width: 39/36 mm
Lenght: XS 55/95 mm, S 65/105 mm, M 75/115 mm
Type: Pin Buckle
Material: Sandblasted Stainless Steel, IP DLC
Width: 39 mm
Our first ladies’ watch, IDA, designed by Czech designer star Lucie Koldová. These watches embody elegance and artistic mastery, drawing inspiration from glass artist František Vízner’s work.
The IDA watch design reflects Vízner’s iconic bowl shape with a pointed tip, integrated into a specially crafted steel case for a dynamic and timeless look, complemented by a bold leather strap.
Named after his daughter, Ida Víznerová, who preserves and showcases her father’s legacy, these watches symbolize the patronage of art and the craftsmanship excellence of ROBOT watchmaking.
Featured in the campaign is top model, philanthropist, and visionary Tereza Maxová, whose ideals of art patronage resonate deeply with the essence of the IDA watch.
“I advocate for the values linked to Czech products that go beyond being mere accessories, possessing their own narrative and depth. IDA watches serve as a distinctive symbol for me. The ability to personalize them adds a special touch. That’s why I’ve chosen to become an ambassador for the Czech brand ROBOT, dedicated to crafting these watches with passion and craftsmanship.”
“I believe that if you have a vision and pursue it, staying focused and patient, you can overcome obstacles and achieve your ideal. Quietly and step by step, progress leads to perfection, creating a sense of peace and balance. František Vízner is a great inspiration to me, both as a person and a creator. He often mentioned the importance of taking one’s time and steadily working towards goals. Like him, I love my work and can’t imagine life without it. Glass came to me by chance, just like in Vízner’s story, and we both turned that opportunity into a passion. Like him, I see glass as an eternal material.”
The price of the watch includes VAT. The final price will be adjusted based on the delivery country.